animated news

 

Animation is used to play a role in telling the toughest part of the stories.  For example, it is used to illustrate natural disasters, and crisis.  BBC has produced an animated video footage to report how tsunamis happened. With the advance development of technology, the use of animation is now used more frequently in news industry. Animation takes on even more prominent role in news making process, while some media organizations start to produce the news videos using melodramatic animation.

These animated news videos feature character modelling, background music and sound effects. It unfolds the news event with the animated characters and detailed story plot. It raise the concern among the scholars and practitioners, since it may compromise the objectivity and credibility of the news. The unverified version of news is animated, although the practitioners argue that it helps to fill the gap of news stories that cannot shown by videos clips. The technology also engage the audience and attract their eyeballs.

The melodramatic animated news not only produced in Asian cities, such as Hong Kong, Taiwan, Japan and India. It now has a global impact while some international media organizations also adopt these types of new videos to illustrate political events and crisis.  Some news videos did go viral. For example, the videos of Tigerwood Martial affairs attracted large number of views globally. The inclusion of animation in news production is on the rise, it is important to explore the impact of this new presentation format on the audience and explores the appropriateness of using animation in news industry.  Does animation facilitate the news story telling? Does the use of animation in news upset the journalistic principles? More discussion and study is needed among the media scholars and practitioners.

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